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What is HIFU?

High Intensity Focused Ultrasound- Allwhite Laser Hifu system 

The first investigations of HIFU for non-invasive treatments for abnormally fast heart rhythms were reported  in the early 1940s. Extensive important early work was performed in the 1950s and 1960s by William Fry and Francis Fry at the University of Illinois and Carl Townsend, Howard White and George Gardner at the Interscience Research Institute of Champaign, Ill., culminating in clinical treatments of neurological disorders. In particular High Intensity ultrasound and ultrasound visualization was accomplished stereotaxically with a Cincinnati precision milling machine to perform accurate ablation of brain tumors. Until recently, clinical trials of HIFU for ablation were few (although significant work in hyperthermia was performed with ultrasonic heating), perhaps due to the complexity of the treatments and the difficulty of targeting the beam noninvasively. With recent advances in medical imaging and ultrasound technology, interest in HIFU ablation of tumors has increased.

The mechanism is similar to using a magnifying glass to focus sunlight. Focused ultrasound uses an acoustic lens to concentrate multiple intersecting beams of ultrasound on a target. Each individual beam passes through tissue with little effect but at the focal point where the beams converge, the energy can have useful thermal or mechanical effects. HIFU is typically performed with real-time imaging via ultrasound or MRI to enable treatment targeting and monitoring (including thermal tracking with MRI).

High intensity focused ultrasound was first invented in the USA by Myron Medical Cosmetic Research Institution.  Since its invention, many technology companies jumped on the concept to introduce it to the market. Allwhite Laser are one of a few to take on the project to research, design and develop the ultimate HIFU systems, making our Clarity™ Hifu machines superior. We are able to do this due to our immense infrastructure. AW3 build much more complex systems such as the Regeneration Laser for Hospitals and Surgeons, so building the Clarity™ HIFU systems is just second nature to our development team.

The purpose of these machines is to tighten the skin using high intensity focused ultrasound. The treatment is extremely effective in stimulating collagen production, removing lines and wrinkles to the face and neck .

All HIFU technology is not yet classed as medical in many countries but achieving a true medical result sets us apart from all the other Hifu machines on the market.


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What Is Better Than A Laser Franchise?

Franchises are highly successful. Over 95% of Franchises that opened in the last 5 years are going strong.

Why are Franchises so successful? They are successful because they are a ready made developed business. Adapting to a formula that works better, ensures that most franchisee’s will not fail.

They work, as excellent tools such as Training and Marketing Techniques are offered as well as great continual support, backed up by a huge trusted brand that everybody knows.

So what could be better than a Franchise? 
The answer is, having all of what a Franchise has to offer without paying a Franchise fee.

At Allwhite Laser, we offer Business Packages that includes the skill set to make your Business a success. What’s more, your potential customers have already heard of us! We are the 1 and only “King of Lasers”

Do marketing packs work better than a powerful brand?
Marketing packs can sound good, however would your customer notice your business if they don’t know the brand? On going support and popular branding is a fundamental pillar of a successful franchise. At Allwhite Laser, we are the only company that can truly boost your business brand awareness compared to other poor marketing strategies being offered.

To be the most successful in this industry, start your business with Allwhite Laser.

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Is Fat Freeze the Future?

Fad or the Future?

We all have our problem areas, that little bit of stubborn fat we just can’t budge. Wouldn’t it be great if we could get rid of it, without breaking into a sweat or breaking the bank? Well, apparently now we can with All white Laser AW3!

The newest inch loss craze sweeping the nation is Fat Freeze Cryolipolysis. This type of treatment targets stubborn areas of fat that resist our hard work in the gym and the healthy diet we stick to.

The treatment involves placing a membrane on to the skin and then placing a vacuum cooling device over the membrane. The targeted fat cells are then safely exposed to minus zero temperatures over a 30-minute period. The lipids in fat crystallise at a colder temperature than skin cells so only the fat cells are destroyed with no damage to skin or nerve tissue.

The dead fat cells are gradually removed by the body’s natural metabolism and immune system. Subsequently, making this a very natural process.

If something sounds too good to be true, it probably is. So it’s not to say we can gorge on take outs and expect to look like a catwalk model after having something like this done. Best results will come from treatments with our Sub Zero™ or Antarctica™ machines along-side a healthy diet and life style and the best advice of all… drink lots of water.

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The Future of fat freeze training and business

Fad or the Future?

We all have our problem areas, that little bit of stubborn fat we just can’t budge. Wouldn’t it be great if we could get rid of it, without breaking into a sweat or breaking the bank? Well, apparently now we can!

The newest inch loss craze sweeping the nation is Fat Freeze Cryolipolysis. This type of treatment targets stubborn areas of fat that resist our hard work in the gym and the healthy diet we stick to.

The treatment involves placing a membrane on to the skin and then placing a vacuum cooling device over the membrane. The targeted fat cells are then safely exposed to minus zero temperatures over a 30-minute period. The lipids in fat crystallise at a colder temperature than skin cells so only the fat cells are destroyed with no damage to skin or nerve tissue.

The dead fat cells are gradually removed by the body’s natural metabolism and immune system. Subsequently, making this a very natural process.

If something sounds too good to be true, it probably is. So it’s not to say we can gorge on take outs and expect to look like a catwalk model after having something like this done. Best results will come from using this treatment along-side a healthy diet and life style and the best advice of all… drink lots of water.

Are you interested in Fat Freeze Training? Click here 

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Fat Freeze Business

Businesses are now beating the bulge with cutting edge technology in the form of Fat Freeze (Cryolipolysis). Clinical data proves that AW3­® fat freezing system provides the best results in comparison with other non-surgical fat reduction treatments.

Diet and exercise should be the fundamentals of fat loss, however there are always those stubborn areas that do not shift. Now you can target these stubborn areas with proven technology. This non-invasive treatment has no downtime and maximum, long-term results. These qualities provide a unique and effective selling point for your business.

Starting your fat freeze business with Allwhite Laser is as easy as 1-2-3. Speak to an AW3 representative and start your Fat Loss business before your competitor does.


fat freeze business

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Laser Vs IPL

Is IPL better than Laser? or is Laser better than IPL?

Some people vote IPL while others vote laser. But what is the truth behind it all? This question is not that simple, it depends on the brand of machine, components being used and many other factors which salon owners should consider before buying a machine. This article will highlight the actual facts about the technology and the business so you can have a deeper understanding of both. Make sure you read it to the end and educate yourself about the real scientific differences rather than an opinion.

The ever growing popularity of hair removal services in recent years has led to an equally rapid growth not only in the number of clinics offering such services but also in the types of technology used in removing the unwanted hair. There is now an often confusing array of treatments available to the public provided by a range of competing technologies, some more effective than others for different hair types and often at widely divergent prices.

Hair removal is one of the most frequently requested services at laser clinics and it is popular amongst people across many demographics and regions of the world. The Middle East is also experiencing a rapid and ongoing growth in demand for hair removal services of all types. We’ve sold thousands of units to the Middle East last year alone. But what types of hair removal are available and how effective are they?

As an individual, trying to understand the differences between laser and IPL for hair removal and deciding which method is right for you can be very confusing due to lack of sound advice and information available. Our aim is that by reading this article, you will not only understand the technical difference but the business reasons behind a clinic’s decision to use IPL or Laser.

To begin with, you should know that both laser and IPL work on removing unwanted hair in essentially the same way. Both require that the region to be treated be shaved prior to the procedure, both convert light energy into heat energy which will heat up the hair follicle, prompting the bulb of the hair to fall out thus reducing hair growth. However this is where the similarity ends.

So What is the main difference?

laser vs iplThe main difference between Laser and IPL is the process by which the light is produced, the type of light (wavelength) and how well it is absorbed by the different hair and skin types.

An IPL produces varying wavelengths, which is types of light found on the visible light spectrum whereas Laser produces one single and precise wavelength, an intensely concentrated beam of light that is proven to target hair growth, so there is no ‘hit and miss’. This exact wavelength leads to a more effective treatment than IPL hair removal and therefore fewer treatments in the long term.

The advantage for IPL is that many different skin types can be treated with one machine and they are much cheaper to manufacture but unfortunately the light is ‘one-size-fits-all’ in terms of its effectiveness on the hair.

However on the down-side it employs a diffused broad band of light in the visible spectrum, typically 550 to 1100 nanometers, whilst the optimum wavelengths for treating most hair types fall into the 700 to 850 nanometer range. Thus the light below 700 and above 850 is either ineffective or even putting the patient at risk of side effects if an incorrect energy level has been selected. It also means that more treatment sessions can be required to achieve a desired result.

Furthermore IPL cannot be used on sun-exposed or darker skin, nor is it effective on all hair and skin types, thus making it less versatile than laser treatment. It can also cause damage to pigment producing cells, which can result in patches of darker or lighter skin.

The advantage of a Laser (single wavelength) is that the light is targeted. There are many different Lasers with different wavelengths for different uses but each one is chosen to maximise effectiveness and safety for a particular hair and skin type.

Allwhite Laser has wide variety of technologies including  Nd:YAG Lasers, Schnelle 808 lasers which safely and effectively treat all hair and skin types.

The medical graded AW3 Schnelle Laser works at 808nm which falls into the optimum range for hair removal so we are able to produce more effective results much faster than an IPL system. It works by the laser beam passing safely through the skin targeting the melanin (pigment) in the hair, its energy is absorbed by the hair follicle and the heat created weakens or destroys the follicle preventing further growth.

The disadvantage of certain Lasers is that it can only be used on certain skin types which range from fair to middle-eastern. Asian or black skin cannot be treated with this type of Laser as the absorption of energy in the skin would be too high due to the high concentration of melanin in the skin.

However our AW3 Schnelle Laser system is suitable for all skin types. The laser passes through the skin without targeting melanin, it works by directing the beam onto the base of the unwanted hair follicles where it disperses the energy and damages the follicle, reducing the rate at which it grows.

Over time, many studies have been conducted comparing satisfaction level, the safety, and the effectiveness of IPL and Laser, on various skin types and have come to the conclusion that laser outperforms IPL every time. Laser hair removal results in significantly longer hair-free intervals, a larger reduction in hair counts and greater patient satisfaction than the IPL.

The AW3 Schnelle Laser enables us to treat the widest possible range of skin types, producing the optimum result for each patient whilst keeping discomfort and potential side-effects to a minimum. Yet further adding to patient comfort and safety, we also use a unique advanced ice-cooling system which cools the skin before, during and after application of the laser without interfering with the laser beam. The result for the patient is an overall pain-free and safer experience, enabling the laser to work at higher efficiency and produce even better results.

Another factor to consider is the difference type of laser technology used and the brand of laser used. Just remember that brand and technology are two different things.

Apart from different Laser or IPL technology, before buying a laser system, customers need to understand that not all components being used on the machines are the same. Some IPL technology we offer these days is far better than many older laser machines 5 years ago as there has been improved technology other than just the actual light alone. .
We have found that many unknown companies uses poorly made or even counterfeit components. Incorrect specifications, lack of research, development and innovations is quite common. If this is the case, the best laser or IPL technology can still have a huge downfall. When it comes to laser technology, the most expensive does not mean that it is the best, or the cheapest does not mean that they are rubbish. This is where the confusions comes in.

We know that many suppliers or middlemen are charging a ridiculous amount of money and have no service support or replacement parts. On the other hand it is tempting to buy cheaper abroad, but often the specifications are incorrect, no training provided, no regulations and standards to the machine which will restrict you from getting a treatment license in many cases. One common thing which we come across, many buyers are misled into buying a laser but instead it is just a cheap flash lamp. You will not know until your clients are not getting any results, by then it is too late to put your business back on track.

Another question you may have to ask yourself, why are some laser machines really expensive, are they really better?  In most cases price does not matter, some companies sell in volume to make profit, while others sell just a few machines a year to make a bigger profit on a typically same system, but 5 times the price. These high profile companies usually concentrate more on marketing, centralised location, media and celebrity endorsement rather than raw manufacturing.

It is important to buy from an honest company that can offer you a great system and support, after all you are buying a machine and the technology, not just the brand.

At AW3, we pride ourselves on being the leader in laser and IPL manufacturing. Our branding has made a huge impact without the need of media attention. We may not be the best at marketing but we know our system speaks for itself. Using the highest quality components for our machines separates us from other companies. We don’t build all the components in-house, hence the reason why we are better.

We source the best components from the best manufacturers around the world and put together an extraordinary system that no other can compete. Having the ability to sell thousands of machines worldwide on a continual basis, we are able to cut down the manufacturing and components costs to the minimal, offering our customers the highest quality technology at a reasonable price. The more customers buy from us, the cheaper we can offer it to you.

Why is service after the sale important?
Service after the sale is so important because you are purchasing sophisticated technology that can potentially break down. What will you do if your machine has a failure & you have clients booked in all week?The last thing you need is unhappy clients whose appointments you have to cancel because of equipment breakdown.

And remember, you usually offer your laser hair removal service to clients in multiple sessions. Your clients may have pre-paid for a course and they could be coming for their second or third session. In that case, it is likely that they have waited 4 to 6 weeks just for this appointment.

You want your company’s brand to grow, you want your clients to be happy and feel as though they can rely on you. The last thing you want is to have angry clients demanding refunds.

At AW3, we understand the importance of a reputable business. As a leading manufacturer with hundreds of parts in stock, our on site engineers can replace parts immediately when it comes to breakdown and repairs. As well as selling the machines to you, we will be there for you almost as a business partner. We offer lifetime support on training, assist with treatment support and marketing exposure.

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Laser Suppliers Go Bust

Over the years there were countless of machine owners who were left in difficulties trying to solve a technical problem which they were encountering. The machine cannot be serviced because the actual manufacturer of the machine cannot be found when the reselling company / supplier decide to go bust.

It is important to buy and train from a reputable manufacturer with extensive research and development.  Don’t buy into a machine or a middle-man with a fancy office in Central London, buy into the company, the training and the business itself. Looking at a machine’s spec sheet is not enough and can sometimes be incorrect; feel the machine and the company as a whole and the warranty that actually mean something.

Look out for transparency such as pricing, where the factory is based and a clear website literature must be available for all members of the public to view anytime without any hidden facts or salesman tactics. A larger organisation will not only offer systems that is better value for money but are always willing to give aftercare support without hesitation.

A good training course is one thing; a good machine is another. Together these combined will make a great business, a business that will grow for the long term.

AW3 Laser Hair Removal Training


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The Growth of Tattoo Removal

There are not many Laser Cosmetic procedures that are as profitable or as exciting as Tattoo Removal and recent data suggests that this service will only become more popular. Allwhite Laser have developed systems like the Flash Ink™, Flash Combo™ and the Vertical Combo Plus™ that have transformed the lives of many people.

Being able to Laser regrets away has made Tattoo Removal a highly profitable service to offer and this is having a snowball effect as media exposure continues to grow. The public are now aware that this service is affordable, effective and relatively quick.

With the continued success of Tattoo Removal it is exciting to see how this amazing Industry will unfold…




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How profitable is Laser Business?


New Business Resolution

So we had a relaxing Christmas or perhaps a crazy New Year’s Eve but now is the time to get our head down to business. When it’s New year, we all feel like we have the energy to take over the world because we have a resolution to fulfil, so with this mentality, it is the best time to start a new business venture.

When January hit, it is probably one of the busiest times for Laser manufacturers like ourselves. Why? Because small businesses and start ups are always looking for a new years resolution. And the resolution is often to start a new business and start it before anyone else does!

How Popular is the Laser industry?

The laser industry has boomed in the last few years, consumers love the idea of advanced light treatments compared to traditional treatments. This business concept will continue to grow until every High Street salon is doing it just like waxing, hairdressing or nails salon.

Whether it is laser hair removal, tattoo removal, teeth whitening or even laser lipo. AW3 has it all to offer. We don’t just make any light technology. We make the best laser & Light technology in the world!

Go for it, let’s start your new business venture in the New Year. Start it before every other salon in the country does. With our backup and support, you will be an expert in no time.

So don’t hesitate when it comes to business. Most successful entrepreneurs see an opportunity and they will strike!

Bullet S Line


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Laser Lipo Machine

Laser Lipo Machine – A simple guide to buying the right system

The Laser Lipo Business has become very popular in recent years and is only getting more so. The option to have a non-surgical alternative is fantastic. More and more people are now considering this treatment. As there is a great interest from the public for these services many businesses are now considering purchasing these machines. Unfortunately as it has become a more popular market there have been many bad machines flooding the market.  Buying the right machine does not have to be a difficult task.  Below is some advice to help you filter out the bad and find a laser lipo machine worthy for your business.

  1. Authenticity – Unfortunately there are many machines that are poorly made. They simply do not work as well. When buying a Laser Lipo Machine, ask the right questions to find out the sign of the establishment. Visit the establishment, not just a one man salesman in a fancy office and a simple website. A bigger company with great establishment, with many employees will not mislead customers. We’ve seen some really out-dated technology out there which will lead to poor results. Sellers selling laser machines which they know nothing about lasers. Laser technology has improved over the years and so is the results! Buy a machine that has high quality components and that actually is Laser not LED. The cheapest are always rubbish, and the most expensive may not be worth it or just might be a marketing hype. The best machine to buy would be a machine that is great value for money from a reputable company.
  1. Functionality – Look for a machine that will give you more than what meets the eye. The machine must have an intuitive interface and be easy to use. Finding a system that does make the daily job a lot easier. This is something that is underrated; however this will save your business so much time. Another factor would be, does the machine have a single CPU per pad? What type of laser brand is it using? And what is the original company that makes the machine? Original does not mean the brand name; this is the actual factory location where the machine is being manufactured. These facts are very important as an up to date machine will always provide better results.
  1. Training – Having the right Laser Lipo training is imperative. The initial training is important but ongoing support is even more valuable. Support is the key to a successful business, without good or instant support, you may be stuck in a vulnerable situation. Look for a training provider that give actual support, in real time when you need it. A bigger company with many employees has the man power to provide this level of service for you. The right knowledge is invaluable to your business and will help you succeed for many years to come.

There are other factors aswell as the above, but these are just a few tips so that you have a better understanding when purchasing your Laser Lipo Machine. Why not have a look further at the Laser Lipo Training page to dig deeper into the business, training and comparison to other machines.


laser lipo machine